Pragmatism. Innovation.
Knowledge

welcome

It is our goal, at The London Bar Consultants Ltd, to shift the benchmark for industry standards from Service to Hospitality. We have pioneered a change in the hospitality industry, empowering our trainees and clients with a wealth of relevant knowledge regarding their roles and products, enabling your team to provide that extra value and understanding to the guest experience, keeping your business one step ahead of the competition.

We have spent the last decade working and consulting on every aspect of the Hospitality market, dissecting and decoding the mechanics of the industry. Our unrivalled experience is tantamount to our astute analysis and it is our passion that ensures we remain extremely hands on in driving through solutions and achieving results.

Innovation remains at the forefront of everything we do, delivering creative solutions to difficult problems and challenges. But the strongest weapon in our arsenal is knowledge. Years of research and development have culminated in the consultancy we offer, be it on your venue, your product or your event experience.

We offer award-winning, pragmatic, innovative and knowledgable solutions for your venue, products or experiences. Click on our Consultancy Page to see how we can help you.

latest news

  • Innovators of The Year 2015 nominees

    Innovators of The Year 2015 nominees

    We are over the moon to be shortlisted for Innovators of the Year in Imbibe Magazine’s Personality of the Year awards. The caliber of the names listed alongside ours is testament to the pedigree of th...

    Read more
  • Think Gin!

    Think Gin!

    LBC's Merchant House, home to 250+ of the most premium Gins in the world, was the perfect place to host Think Gin!, a trade event which attracted some of the biggest names in the industry. Jared Brown...

    Read more
  • Masterclass series

    Masterclass series

    We are continuing our Masterclass series into 2015 with a series of tastings and lectures held at Merchant House. Throughout 2014, our Masterclass series saw some of the industry’s brightest and best...

    Read more
  • Rolls Royce launch in the Shard

    Rolls Royce launch in the Shard

    LBC Ltd were delighted to launch the new Rolls Royce Ghost II in London’s iconic The Shard. We partnered with our friends at Burleigh’s Gin to create a bespoke cocktail which captured the British voic...

    Read more
  • Michelin Recommendation

    Michelin Recommendation

    LBC Ltd proudly send our congratulations to The Little Gloster on the Isle of Wight on their Michelin Guide recommendation. After working closely with the proprietors over the last 18months, instigati...

    Read more
  • BBC News Feature

    BBC News Feature

    The increasing resurgence of premium Gin enjoyment in the UK reached a new high in 2014, leading the BBC to produce a feature on the spirit, and where else would they go, but to The London Bar Consult...

    Read more
  • Fox and Badger Ride to Paris

    Fox and Badger Ride to Paris

    Nate and Lewis continue to raise money for Ovarian Cancer Action, our house charity. This summer, we will be cycling London to Paris in a single day for the cause. Follow us on Facebook for details of...

    Read more
  • Gin Guild at the Grand Mansion House

    Gin Guild at the Grand Mansion House

    As the provider for bars to the Gin Guild, LBC were once again engaged to make mixed Gin Drinks in the gloriously grand Mansion House. The home of the Lord Mayor of London was once again the venue for...

    Read more
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Innovators of The Year 2015 nominees

Innovators of The Year 2015 nominees

We are over the moon to be shortlisted for Innovators of the Year in Imbibe Magazine’s Personality of the Year awards. The caliber of the names listed alongside ours is testament to the pedigree of the award. Innovation remains a key core value of everything we do as The London Bar Consultants Ltd, and it is extremely pleasing to see our work at Merchant House gaining recognition. The award ceremony will be held in February.

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Think Gin!

Think Gin!

LBC's Merchant House, home to 250+ of the most premium Gins in the world, was the perfect place to host Think Gin!, a trade event which attracted some of the biggest names in the industry. Jared Brown, Anastasia Miller, Peter Dorelli, Tristan Stephenson et all were in attendance to debate the future of the Nation's favourite tipple. The day peaked as The London Bar Consultants Ltd hosted a Comparative Botanical Workshop, offering their unique insights into the defining points of difference between not just individual brands, but the core aspects within each brand itself. Keep your ears open for Think Rum!

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Masterclass series

Masterclass series

We are continuing our Masterclass series into 2015 with a series of tastings and lectures held at Merchant House. Throughout 2014, our Masterclass series saw some of the industry’s brightest and best hold seminars at Merchant House to help further the collective knowledge of the trade and consumers. See out calendar on merchanthouselondon.com for the list of upcoming events

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Rolls Royce launch in the Shard

Rolls Royce launch in the Shard

LBC Ltd were delighted to launch the new Rolls Royce Ghost II in London’s iconic The Shard. We partnered with our friends at Burleigh’s Gin to create a bespoke cocktail which captured the British voice of both brands, combining elegance, success and the British countryside.



Our drink, called The Ghost in the Woods, featured Burleigh’s Gin, with bespoke Hawthorn and Blackberry vermouth, custom Mushroom Bitters and just a whisper of port to help the drink glide on the palate. The cocktail was served all week for press from all over the globe.

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Michelin Recommendation

Michelin Recommendation

LBC Ltd proudly send our congratulations to The Little Gloster on the Isle of Wight on their Michelin Guide recommendation. After working closely with the proprietors over the last 18months, instigating a cocktail menu, bar training programme and FOH operations, The Little Gloster has gained recognition by becoming recommended by the Michelin Guide.

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BBC News Feature

BBC News Feature

The increasing resurgence of premium Gin enjoyment in the UK reached a new high in 2014, leading the BBC to produce a feature on the spirit, and where else would they go, but to The London Bar Consultants Ltd at Merchant House. News viewers had a treat over Christmas as Merchant House featured heavily, including our very own Lewis Hayes making our seasonal Christmas Tree Martini on camera.

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Fox and Badger Ride to Paris

Fox and Badger Ride to Paris

Nate and Lewis continue to raise money for Ovarian Cancer Action, our house charity. This summer, we will be cycling London to Paris in a single day for the cause. Follow us on Facebook for details of upcoming fundraisers.

×
Gin Guild at the Grand Mansion House

Gin Guild at the Grand Mansion House

As the provider for bars to the Gin Guild, LBC were once again engaged to make mixed Gin Drinks in the gloriously grand Mansion House. The home of the Lord Mayor of London was once again the venue for the gathering of the great and the good in the Gin world, and we were once again on hand to ensure they were well watered.